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About Us

About Us

Vibrant, multifaceted and culturally diverse, SoShiro delicately combines traditional handicrafts with contemporary production

Uniting emerging with established, and our heritage with the future of design.

Championing human artistry, these are more than just objects. Each piece is a story that is waiting to be told, treasured and kept forever.

Underlying every collection and collaboration is the commitment to breathing new life into artisanal communities, uncovering the beauty of our humanity, and providing a responsive environment for creatives from all over the world, to thrive.

SoShiro was founded in 2018 by Shiro Muchiri to develop beautiful, high quality products through unique collaborations with artists and traditional manufacturers.

Shiro Muchiri

Creative Director, Shiro, brings abroad wealth of industry experience. As an Interior Architect, she trained in Milan and founded her studio in London in 2000, managing multimillion dollar projects worldwide.

Today, she designs and curates under the SoShiro brand.

The result is a culturally diverse display of art and design set across the five floors of the brand’s flagship London atelier. This unique concept brings together design studio with gallery, incubator and event space, presenting original furniture pieces designed by Shiro herself, collaborative collections of objects and accessories alongside a carefully curated selection of contemporary works.

“Handmade and highly functional, each piece is meticulously conceived and crafted to promote the restorative powers of art and design, as the product of human heritage”

The Artistry

SoShiro
23 Welbeck Street
W1G 8DZ London

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The Artistry is open for visits by pre-booked appointment only. Please get in touch!

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